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Digital advertising Trends

Saturday, June 07, 2008

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An excellent presentation from Chris Schaumann, Global Advertising & Digital Lead - APAC/Greater China Region, on Digital advertising trends with a focus on Asia. http://static.slideshare.net/swf/ssplayer2.swf?doc=mscmgremixdigitaladvertisingtrends290508...

Filed under: Advertising, Singapore, Media, Chris Schaumann, Digital

Intro

Who needs inspiration when it comes to online marketing? We think we can all use some. If you see that people's time spend online is between 30% and 40% and advertising expenditure online is 9% (less than 2% in Asia) than we can all use some inspiration from top marketers and ground breaking campaigns to truly embrace online media.